Online Marketing Is Manageable

Focus + planning= online marketing success

Yesterday morning I was speaking to my husband about my upcoming workday, telling him that I had a lot of work to do. There can be a lot of plates to spin while working on my business, where I help health and spiritual coaches with online marketing. I also had a personal appointment that would probably take over two hours. “But it’s all manageable,” I told him. “I just have to be really focused.”

So how COULD I do everything I needed to do within that time?

For one thing, I had to eliminate distractions. Mind you, I am not the world’s greatest planner or organizer. However, I can do well when I do the following:

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  1. Stick to the plans I have laid out in my calendar. My trusty Google Calendar, which I give a tutorial about in another blog post (http://www.innerpowermedia.com/organizing-your-life-and-business-with-google-calendar/). My schedule is all set for the next day by the time I finish work in the evening. I don’t make same-day appointments for work. This way there are no surprises.
  2. Avoid downers like the news, especially while working. (May be easier if working outside the home) 😉
  3. Avoid those bright, shiny objects. This was really tricky for me—for years. I discovered that all they really did was take me away from being productive in my business. (Especially in the world of online marketing: there is so much to learn, see and do!)
  4. Get a good night’s sleep. It is nearly impossible for me to stay focused on anything for more than 2 seconds if I am too tired.

After all, what good is trying to create the next blog post or social media campaign without focus and planning?

Have you had success with online marketing? Any questions about it? Let us know in the comments!

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